Steve Fenton

adobe

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Adobe Analytics makes it super-easy to add segements, with a visual designer that will help you build the logic. As well as traditional and/or logical tests, you can use time based “then” tests to create segments where things happen in a specific order. For example, you might be interested in visitors who arrive from a […]

Debugging Adobe Analytics

Adobe Analytics can sometimes be a bit of an enigma, so people often turn to browser extensions to help them with debugging Adobe Analytics. However, for those of us who spend most of our lives in browser tools; there’s a simple way to get x-ray vision into what Analytics is thinking. Let’s get straight down […]